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And who knows, maybe in the future organic search will stop being the main driver of online conversion, but speaking of the present, this is still absolutely the case. People always like to search (and find) on Google. SEO and PPC And since people like Google, why not place a few ads here and there, just to give the brand a boost? PPC ( Pay-per-Click ) on Google Ads is an activity to include in your digital strategy, because you need to be realistic and recognize the extreme online competitiveness, in some sectors more than in others . To be able to reach users within a particularly difficult SERP, where you can find market giants with whom you will never be able to compete, it is necessary to invest some money in advertising.Source: What does SEO have to do with it? Well, in the WhatsApp Number List meantime, once you reach a new user through sponsorship, if the website isn't up to par, they'll forget about you in a second, and best regards. Secondly, PPC campaigns are based on the choice of keywords on which to position, therefore correct keyword research on the SEO side is essential. SEO and Social Media There's no point in trying to deny it, a very important part of a brand's traffic now comes from social networks. In a certain sense, Facebook and Instagram could be considered search engines, and therefore the idea of investing time and resources .
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In optimizing the content we publish under our brand makes a lot of sense. Social media are then a gold mine for SEO, because they are able to provide a lot of useful data on the target , on their habits, preferences, needs and doubts. Furthermore, they are based on interaction, so engagement is easier to achieve on social media than on Google. And social interaction can drive website traffic. Source: postano.com A constant exchange between social activities and SEO activities often generates value, traffic, engagement, and ultimately an increase in brand awareness and brand reputation . Below is a report of the results obtained from the development of an integrated strategy between social media, SEO and PPC
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