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Thousands of active consumers, many promotions and special conditions. These are the spices of a recipe for success for those who sell products on the marketplace and plan well for the most anticipated period of the year in retail: Black Friday.
There is no error in revenue, but to surprise consumers and exponentially increase performance during this seasonality, marketplace sellers, industries and advertising agencies are increasingly investing in retail media, advertising across multiple channels in the marketplace, whether online or offline. This is possible thanks to our omnichannel advertising hub, which works as the secret ingredient – not so secret – to make your recipe become a chef's dish, in this case a specialist in retail media strategies.
Americanas advertising has been efficient not only during seasonal events, such as Black Friday , but also at all times of the year, mainly due to the changes that occur in consumer behavior.
And regardless of the size of your business, you need to have a Phone Number List clear communication and advertising strategy. Whether in digital or conventional media, and even using physical stores as advertising space, the retailers that are most successful on Black Friday are those that are able to reach the right customer, with the right campaign, at the right time.
How to combine it with Americana advertising with Black Friday goals in mind?
The watchword is planning. On Black Friday, the volume of sales tends to grow naturally, but just as your sales can grow, your competitors are also thinking and taking actions to increase sales and your differentiator may be precisely the advertising strategy.
To make the most of it, you need to have well-developed sales strategies.
The use of advertising solutions, such as Americanas advertising's omnichannel formats, can generate benefits for the partner to accelerate sales of a certain product, to gain relevance in searches within the marketplace, increase brand exposure , without necessarily being a final Black offer Friday for a specific product. Everything segmented to the right audience. There are many possibilities for activating campaigns, we have a range of more than 20 solutions in different channels, on marketplace websites, apps, physical stores, out-of-home media, the best for you to fit into your strategy and add value .
With our omnichannel advertising hub you will be able to.
diversify your positions
Depending on the objective chosen when creating a campaign, our experts will guide you to create ads in different online and offline placements.
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发表于 2023-9-14 19:47:21