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本帖最后由 shopna33 于 2023-12-10 13:00 编辑
Organic search traffic accounts for of total website traffic. The main source of traffic is, without a doubt, Google. A staggering of users worldwide use text search queries to search for information on Google Image and Google Maps. These numbers demonstrate the importance of auditing your site to find and fix potential SEO errors. In this guide, we will talk about how to perform an SEO audit to ensure the growth of your website. seo audit What is an SEO audit? Website SEO audit refers to the diagnosis of problems and threats that can slow down the promotion of your website or even cause your site to be penalized by a search engine. In addition, the SEO audit aims to identify technical problems that prevent your website from ranking in search engines. An SEO audit is crucial for the growth of your business. Its goal is to maintain and increase organic traffic from search engines. When is it necessary to perform an SEO audit? Let's examine situations in which you need.
You are launching a website A website is made up of various elements, such as structure, meta tags, links, etc. By performing an SEO audit on your site before it goes live, you will be able to find and fix some common errors and problems. As a result, you will get a fast and fluid website thatwill run smoothly from day one. You are buying or selling a website If you want to build your company's reputation, it is absolutely C Level Contact List necessary to polish your website before selling it. The same thing happens when you buy a website, especially if it costs you a lot. Regardless of how much you trust the seller, it is important to identify all the bugs and vulnerabilities that can cause problems in the future. You are making changes to your website The SEO audit is also necessary when you are changing more than of your website data or modifying the format and/or content of the pages that generate the most traffic and conversion.
Be sure to check your site when: you change the URL; add dashes; you change the style; you create a new design; add/remove pages; internal links adjustments; add new language versions. You are checking the status of your website Even if you haven't made any changes to your website, issues can still arise that prevent your site from growing. Here we are talking about redirects, broken links, duplicate content, indexed pages that have no particular value for the user and other problems. Reading suggestion: Keyword cannibalization: what is it and how to avoid it? This is why we recommend performing an SEO audit at least once within a fixed period of time. It can be 1 month, 3 months or 6 months, depending on how often you make changes to your website. The good news is that you don't have to do it manually. Nowadays, website owners can benefit from a ton of smart tools that scan your website for errors and issues at specific time intervals.
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发表于 2023-12-10 12:59:10