And on the market the winner is the one who knows and understands more ie has deeper awareness Therefore it is worth treating a contentbased campaign plan as you would writing a script And a person who divides content into roles and scenes controlling time and emotions in the developing story is called a playwright Do professional playwrights get orders from marketing departments I have no idea
When planning and arranging marketing activities you need to decide whether form or content has priority Should the rhythm of projects campaigns and various online and offline upgrades be subordinated to the content or vice versa the rhythm of the companys Cell Phone Number List work the specificity of the sales calendar in our industry the cyclical availability of financial resources and other factors determine the rhythm of our marketing activities to which we must adapt content development In the latter case the content will be more fragmented similar to a TV series in
which each episode corresponds to a separate story content and this is always worth recommending we need to constantly tell a story And whats more it has to be a neverending story Because marketing unlike a soap opera never ends Well marketing never ends In spinning his narrative he is like a professional storyteller who can never run out of concepts and yet there are no end to them Because how many interesting things can you say about your own products and industry The simplest rule of building a story in marketing doesnt work.
发表于 2024-3-3 15:13:38
