All studiesshow this. A feeling of happiness, like when you go out and play a match withyour team,' she says. In addition, according to Sanne Urbak, it gives employeesa sense of pride to be part of a company that engages in charitable causes."And if there is something that is important for the well-being ofemployees, it is that you are proud of your company," she adds, pointingout that voluntary work therefore also helps to both retain and attractemployees. "Many people - especially young people - look to see if thecompany assumes a social responsibility. Not just in words, but also in action.And it is our voluntary efforts in a very concrete way that help to show thatwe do,' she says.
Does yourvoluntary work also make a Latest Mailing Database difference to the bottom line? "It is of coursedifficult to measure," she says. "But it gives us a more nuanced faceon the outside, because we are seen as more and more than just a consultancyand technology company. And that, I think, means something when we have to goout and make new agreements with customers and investors.' IBM employees workvoluntarily with young people "Many people - especially young people -look to see if the company assumes a social responsibility. Not just in words,but also in action. And it is our voluntary efforts in a very concrete way thathelp to show that we do,' says Sanne Urbak (centre with microphone in hand).
Photo:Andreas Beck No coercion The company encourages employees in newsletters and atlarge meetings to take part in voluntary work. Can this lead, we ask SanneUrbak, to some employees feeling pressured to participate. She rejects that."It is in the word voluntary that it is something you choose to doyourself. We fully understand that some have the desire and energy, while othersdo not have the extra hours in the calendar that it requires. This is also whywe present it as an opportunity and not as something we expect you toparticipate in,' she says, adding that the employees have the option at anytime to put off the voluntary tasks completely or for a period of timethemselves. As a company, you also get something out of the voluntary work thatyour employees do, you say.
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