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In time during revision, as very often a designer can spoil the logo with too many "revisions". Stamps and clichés overused We think you can remember several examples of logos that are already painful to look at. This includes a tooth, an apple or a smile on the logo of a dental clinic; a leaf, a tree or a layer of earth on the logo of a nature protection organization; paws-dogs-cats-birds on the logo of any organization related to animal work.
The list can be continued almost endlessly. And all this is already nauseating. The only exception can be originally presented already existing clichés, so try to draw a "view of a cat from behind" - an option. Discard first-level associations immediately. Practice developing your Specific Database imagination by doing exercises like these: Draw light without using rays, light bulbs, the sun or any other light source Draw the consistency Draw happiness without depicting people and smiles You can come up with such tasks yourself.
The main goal is to learn to think beyond stereotypes and clichés. Fashion trend-07 The temptation to create a logo that is fashionable by modern standards is very great. But it is worth remembering that identity is something that must literally pass through time and only change to meet the requirements of the modern world. Now, as we promised, 10 tips that will help you cope with identity development.
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