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slowed down, if at all. Worse, at the start of the school year, you will have to resume prospecting and reactivate the contacts who have kindly turned you down: “call us back in September” they said. However, you know very well that at best it means signing in November and therefore not achieving its objectives, or starting from scratch or worse, having your business blown away by your competitors.
To continue to develop your turnover, without being in the field or in the office Specific Database or in an improbable place in video, we give you in this article 4 good practices that we have been using for ourselves and for our customers for several years and which generate leads while on vacation. Of course, the 4 tips require method and tools, but once assimilated, you can easily: Prospect during the holidays by programming what can be Your content publications: , you will be able to schedule the publication date of the article and thus continue to interest your personas with
content dealing with their problems, which your company can obviously solve. If you don't have time to produce new ones, look at your old articles that have been acclaimed by your readers and update them (Editor's note: For the anecdote this article is the example). To do this, you can apply the good old Pareto rule called 20/80. For example : - the 20% of articles that make 80% of your website's audience - the 20% of articles that generate 80% of your site's SEO traffic - the 20% of pages that
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