At the same time, strive to add value to your customers.

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You want to grab your readers’ attention immediately. The best approach is to be personable and make sure the content of your message is of value to the recipient. Fortunately, text messaging tools allow you to send text messages to hundreds or thousands of people at the same time. Set your contact list or segments as recipients and compose your message (or use a template). Segmented lists allow you to target users based on shared interests or behaviors, improving your targeting and reducing marketing costs. Personalize every communication with custom fields (data fields that contain standard information like name and birthday), or create custom fields relevant to your marketing campaigns.

Most importantly, strive to adopt a customer-centric approach in all marketing Philippines Telemarketing Data communications. Content Marketing Certification Want to get certified in content marketing? Leverage tools and channels to drive awareness, leads, sales, and referrals in a predictable and profitable way—everything you need to know to become a true digital marketing master. Click Here 3. Attract Existing Customers Acquiring new customers costs five times more than retaining existing ones. Therefore, it is easier/cheaper to retain existing customers than to acquire new ones. Your current customers are already invested in your brand and want to hear from you – why not reach out to them? So focus on sending time-sensitive, personalized messages to re-engage existing customers.






You can introduce new products and services to existing customers, or add incentives to promotional messages to increase click-through rates. 4. Automatically send texts based on customer behavior Automation streamlines your workflow and improves customer management. Instead of manually sending messages one at a time, you can automatically send texts based on customer behavior or use cases. Improve your SMS marketing system and save time by creating autoresponders to frequently asked questions, scheduling messages, and creating surveys. 5. Be aware of SMS laws Before you start SMS marketing, you should know that you must obtain consent when sending any communication. Before you hit send, there are several text messaging laws your business should be aware of and comply with. Make sure you understand the text messaging laws that apply in your country.