Framework 6 Customer Journey Map

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A customer journey map is a visual representation of a customer's actions and thought process before purchasing your product, as shown in the diagram below.Example of a customer journey map A diagram of the path a customer takes to reach the purchase (contract) goal Creating a customer journey map has three benefits.

Advantages of customer journey maps]Understand the background of Special Data customer actions Have a common understanding of customers within the team Easier to see where problems are in the marketing processIf you would like to learn more about this customer journey map, please read the following articles as well.Also check this articleWhat is a customer journey map? Introducing three benefits and effective ways to make itIf you have any questions, please feel free to contact us using the banner below.＼I will answer any questions regarding this article! /Step 3 Select a methodAfter the strategy design is completed, it is time to select the marketing method.Here, we introduce five commonly used methods:[Selection of marketing method]mass advertisingweb advertisingowned mediae-mail magazineEvents/Exhibitions.






Method 1 Mass advertisingMass advertising is advertising that uses mass media such as television, newspapers, magazines, and radio.While it is possible to reach a wide range of people across the country and has great influence, costs tend to be high.The article below introduces ``TV commercials'', which are one type of mass advertising. If you are interested, please take a look.Also check this articleWhat are spot commercials and time commercials? Explaining the types of TV commercialsMethod 2 Web advertisingWeb advertising is advertising on the Internet.