Therefore as part of your

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SEO strategy, this tag should feature your keyword, but also incentivize your user to access your page. Meta description Meta descriptions are the description of a page that appears in search engine results, a snippet of the page with the title and URL. meta description example They also serve as a way to encourage users to access the page, so they should be persuasive and descriptive about what is offered. Note that meta descriptions are not a direct ranking factor, meaning Google doesn’t consider them in its algorithm. But it’s still important to ensure your keyword shows.

Up in it, as it will appear in bold if it coincides with what the user searched for. Meta descriptions attract more clicks, indirectly influencing your results. Heading Tags Heading tags are code markup, which identifies titles and subtitles in the text. The H1 tag identifies America Mobile Number List the title on the page, yet differs from the Title Tag. If the goal of the Title Tag is to get users to click through, H1 aims to get users to read the text. It also doesn’t have the character limit of a Title Tag. Take a look at this example: example of a title tag Title Tag H1 example H1 There is a structured order to heading tags, with H2, H3, and so on.



These heading tags identify subtitles and show the structure of your text, useful both for Google and for your user. Using these increases scanability. It’s important to use keywords, and semantically-related terms within these tags since Google analyzes subtitles for its indexing and ranking.URLs for SEO URLs are also targets for Googlebot. Page URLs are crawled to get a sense of their central focus since they generally use terms that summarize their content. They need to be clear to users and readers. Check out this table we made with some of the most common URL mistakes: most common URL mistakes A descriptive URL is much easier to understand — not only for bots but also for users.