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They are usually people who have become known online and the content they share is attractive. This type of profile is usually the most sought after by brands due to its market niche and high engagement. Macro influencers For their part, macro influencers have between , and million followers, so we are dealing with celebrities who are very consolidated in their segment and, therefore, their community will be very loyal. With them, sales and visibility are assured and it will be a matter of time before you start selling your products or services. Of course, the price will be much higher and not affordable for all brands.
Mega influencers We are looking at profiles with more than million followers, a figure that only a few can achieve. Due to their high level of popularity, they tend to dedicate themselves exclusively to their work niche. Depending on the content they share Brazil Mobile Number List Another way to organize influencers is by the type of content they upload to the networks. Endless possibilities come into play here. However, a generic classification can be made. Fashion This is one of the most popular sectors and, probably, where there are more people making exclusive content for brands. Fashion influencers publicize new trends, recommend brands and offer inspiration for dressing in different outfits .
Beauty and makeup The world of beauty is linked to fashion, another topic that has important weight today. Influencers often test and recommend facial and body care products, in addition to doing beauty routines, makeup tutorials, etc. Gamers Gamers are one of the most popular sectors among young people. A few years ago they were hardly talked about, but that has changed. This community is at its peak. They usually generate content for YouTube, Twitch and blogs. Typically, influencers record themselves playing different games while discussing it or playing with each other. Without a doubt, a good way to make a brand known. Foodies We all know that cats and food is one of the best performing contents on the Internet.
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